🚀 2000 stores for this founders juice

+ the 400M food app caviar 🔥

Hi Guy & Farzan here 👋 

Today, we have stories of founders with pear juice, content creation, a food app, plus more. Let’s get into it.

Read time: 10 mins

In the mail:

  1. Founder story: The hangover cure - Bae Juice 😍

  2. Founder playbook: Insights from Open AI’s Sam Altman 🚀

  3. Video playbook: The $1.8M/year biz created in 2 years 🔥

  4. Video playbook: The $400M food app Caviar 💪

  5. Video short: Some classic Jack Ma advice ⚡️

  6. A quote: On the art of selling 😎

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1. Founder story

😍 From Melbourne cafés to Korean pear craze: How Bae Juice's Tim O’Sullivan is shaking up the beverage world, one hangover at a time!

🚀 "Could be worse!"
‘Could be worse,’ says Tim O’Sullivan, the man behind the ingenious Bae Juice, a beacon of hope for party-goers everywhere! With a 100% Korean pear juice hangover cure, Tim and his co-founders have painted Australia a whole new shade of 'hangover-free'!

Melbourne to South Korea
From the bustling cafes of Melbourne to the buzzing nightlife of South Korea, Tim's entrepreneurial journey is nothing short of a thrilling ride. Raised in a world of hearty laughs and life lessons, his rebel spirit found solace in working in hospitality.

💥 Big milestones

  • 🇰🇷 A lucky South Korean adventure that sparked an 'aha' moment!

  • 🤯 A daring leap into the unknown with zero plans, just tattoos and massive dreams!

  • 🛒 From giving out free samples to conquering the shelves of over 2,000 stores, including a jaw-dropping range in 987 Woolworths stores!

  • 👊 Weathering the 'out-of-stock' storm during the peak of a global pandemic. A true test of resilience!

💡 Learnings
Through the highs and desperate lows (imagine the horror of running out of stock during a surge!), Tim learnt the golden rule: When opportunity knocks, fling the door open, even if you've got to hustle hard for that extra cash! It's about diving headfirst, not dipping toes!

🍐 Wondering how an Aussie larrikin is redefining the beverage industry, one pear at a time? Dive into the full, unfiltered story of resilience, tattoos, and Korean pears on Founderoo.

2. Founder playbook

🚀  Achieving Success with a Startup: Insights from Sam Altman, CEO of OpenAI

🚀 "The best products are the ones that people spontaneously want to tell their friends about!" — Sam Altman, a visionary who sailed from leading Y Combinator to steering OpenAI. His journey isn't just about milestones; it's a playbook for every aspiring founder!

Here's the game plan:

  1. 🎯 Create a product so good it's irresistible. If it’s not easy to understand and people aren’t raving about it, it’s back to the drawing board!

  2. 📈 Aim for markets on the cusp of exponential growth—think Airbnb or Uber at their inception. Size matters, but timing is often everything.

  3. 🕵️‍♂️ Distinguish real trends from fake—chase genuine customer demand, not fleeting hype.

  4. 🗣️ Be the evangelist of your own product; your passion is contagious.

  5. 🤔 Maintain a definite view of the future, but dance with the days; flexibility is your friend.

  6. 💪 Embrace the hard startup path. Real problems need innovative solutions, not copycats.

  7. 🧠 Build a team that says, "We'll figure it out," and believes it. Positivity, innovation, and a "get things done" attitude are priceless.

  8. 🏃‍♀️ Generate momentum—it's your startup’s lifeblood.

  9. 🥇 Have a competitive edge that's more than just a sales pitch.

  10. 💡 Traits of top founders? Frugality, focus, obsession, and love. Be all in, in every way.

  11. 🎢 Why do startups win? Speed, risk-taking, adaptability, resilience, and seizing market shifts.

🎓 The biggest lesson? 
Startups flourish not just by what they start but by how they grow - adapting, learning, and thriving in an ever-changing ecosystem. And yes, loving the problem as much as the solution!

Hungry for more insights? Check out the full story on Founderoo.

3. Video playbook

🔥 These 2 roommates created a $1.8M/year business in 2 years.

"Join Pat Walls as he explores the success story of Dylan and Henry, college buddies turned entrepreneurs in Chicago, who've crafted a $2M/year enterprise to fuel their passions. Discover how they secure deals with high-profile clients like Ali Abdaal, Will Smith, and Naval, and learn the hidden strategy behind their YouTube content reaching 1 billion views. What sets their business apart? A unique philosophy: prioritize fun, then profit. Dive in to uncover their journey!"

4. Video playbook

💪 How these students created a $400M food app.

Caviar, conceived by UC-Berkeley students in 2012, transformed from a near-failure to a food delivery success, attracting investors like the Winklevoss twins. Pivoting to an "Uber for food" model, they secured a $50K initial investment. Sold to Square for $100+ million in 2014 and later to DoorDash for $410 million.

5. Video short

⚡️ Some classic Jack Ma advice

6. A quote on the art of selling 😎

"Selling is not a pushy, winner-takes-all, macho act. It is an empathy-led, process-driven, and knowledge-intensive discipline. Because, in the end, people buy from people."

Subroto Bagchi, Co-founder of Mindtree

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Have a great week. See you next Sunday.
Guy + Farzan 👋 
Founderoo

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