🎸 From church to $1.3M: A product marketing success story

Hey - It’s Farzan & Guy,

Distribution has been on my mind a lot lately. It's the difference between a great idea and a great business. This week we're diving into how founders are actually getting their stuff out there. From an ex-pastor building a $1.3M agency through LinkedIn to a side-hustle SaaS hitting $1K monthly - it's all about getting in front of the right people.

I decided to get rid of the emojis this week. Let's get into it...

Estimated reading time: 7 mins 

In the mail today 😀 

1. Building a $1.3M agency: How Anthony used LinkedIn to scale

2. Zero to $1K: A tech founder's transparent side project journey

3. Time-tested business models: 6 proven ideas for new founders

4. The evolving creator economy: Insights from Gary Vaynerchuk

5. Marketing on a budget: Key lessons from Hiut Denim's David Hieatt

 Founder story 

See how this ex-pastor built a $1.3M agency through LinkedIn, helping startups nail their messaging (while also playing in a rock band).

See how Anthony:

• Built a $1.3M product marketing agency in just one year

• Reaches 11M people yearly through organic LinkedIn content

• Built a content engine that brings 13-17 new clients monthly

How to grow on LinkedIn (Anthony's $1.3M playbook)

• Share detailed how-to content about your process - clients will pay for execution even if you give away the steps

• Stand out with strong opinions - challenge common industry beliefs to get more engagement

• Post 3-4 times weekly with real client results - consistency and proof build a steady flow of inbound leads

Founder story

Revealing everything about his $1000/month SaaS side hustle he built in 30 days (Marketing, tech stack, costs, etc.)

Summary: A transparent look at building a profitable SaaS business from scratch, including actual revenue data, development costs, and marketing approaches. The founder shares their complete journey and plans for growing the tool further.

 Founder ideas 

6 businesses that rarely fail

 Future Founder growth

Like him or not Gary V has some solid advice on the future creator economy…

 Founder quote

David Hieatt (founder of Hiut Denim) gives great marketing advice if you have no budget…

“What would you do if you had no marketing budget?
This is what I did.
I started building lists that would be useful to our creative community.

• I knew who they were.
• I loved lists.
• I knew they did too.

I started over ten years ago.
Before I had a team to help me. I did the day job, then built the lists at night.
But this is what I did different to to others, I kept going.
I think anything worth while takes time.
The biggest thing you can do for your brand is to be patient with your ideas.
Don't judge the acorn in the first year.”

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See you next week.

Guy + Farzan
Founderoo